What are the Steps in SEO

 Steps in SEO

1 SEO starts before website
2 Proper topic selections
3 Keyword research best tools
4 Web hosting & domain name
5 Target audience selections
6 On page SEO
7 Off page SEO
8 Updating yourself for the future

 

On Page SEO

On page SEO is on the page working of SEO. Website should beautiful and user friendly. When starting a new website first 2 to 3 months make daily 1 or 2 posts it will help to index quickly your website by Search Engines. Here are some main topics related to ON Page SEO which we will discuss.

1 Domain Name

2 Design of the Website

3 Page Layout & Navigation of the Website

4 Titles and Description of the Website

5 Meta Tags

6 Post Tittle Permalinks Post Descriptions

7 Articles Writing Using Headings Paragraphs

8 Keywords and Keywords Density

9 Inbound and Internal Links

10 Optimizing Images Optimizing Videos

 Domain Name

Domain name should be simple means easy to remember and should be related to your web site topic. Like if your web site is about SEO then the domain name should be like seo.com. Domain name should not be more then 3 or maximum 5 letters but three letters domain is ideal like seo.com or olx.com. And also take hosting from well-known company. 

What is on page SEO , on website SEO, User behaviour, social reference and local.

Ranking Factors

Ranking factors include (for each page) …

On the page

• How often the keyword - for example, cars - is used on the page

• Do the keywords appear in the page title and the URL of the page?

• Does the page include synonyms (words that have a similar meaning) for the keyword?

On the site

• Is the page from a high quality website, or is it low quality or spam?

• How many links from other pages and sites point to the page (and how important are those links)?

• The use of the search query (keywords) in the anchor text of any links pointing to a page. Anchor text is the actual words you click when following a link.

User behavior

• The percentage of searchers that click through (click through rate – CTR) to each listed page.

• The percentage of searchers that, once they have clicked through to a page, come straight back to the search results.

Social reference

• How much (and by whom) a page is referenced on social sites like Facebook, Twitter and Google+.

• Whether or not others in a searcher’s social network have shown a preference for a page (giving personalized results).

Local

• The location of the searcher, the web page and its business if it’s deemed the search query deserves a local result.

How Search Engines Work? 

If you understand how a search engine works then you have the foundation for getting your website to the top of the search engines’ results. Let’s take a simplified look at how a search engine works.

Crawling

Google visits billions of website pages. Google finds more pages by following (crawling) the links it finds on those billions of pages.

Indexing

Google stores the information it finds in its index. Google’s index is like a huge filing system for all the pages it finds.

Matching

When you search for donuts delivery Google searches its index for all the pages containing donuts delivery. Typically, Google will find thousands, even millions, of matches for a search. If your site does not at least contain the words in a search then it is not even in the race to be found for that search. Google must then decide what order to display its results in.

Ranking

Google uses over 200 factors to decide what order to display the matching pages. Each matching page is scored for each of the 200-plus factors and the scores totaled. The total score is then used to rank the matching pages and decide the order the results are presented on the search results page (highest at the top).